I am a passionate Product Designer dedicated to creating innovative solutions that have a positive impact on people's lives. I leverage a blend of creativity and technology to address real-world challenges, integrating technical expertise, creative thinking, and user empathy.
My journey in the design field began in 1999 when I co-founded and served as the creative director at Empório das Artes Comunicação, an advertising agency focused on art.
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Since 2008, I have immersed myself in Product Design, embracing a user-centric approach to UX and UI design. My objective is to ensure a seamless product and service experience, consistently prioritizing the needs and expectations of users while making technology transparent.
During my 12 years at Movile, I had the opportunity to refine my skills as a product designer, contributing to the development of various impactful projects. I played an active role in creating renowned products such as PlayKids, MovilePay in partnership with iFood, the super app Rapiddo, and collaborated on initiatives like Claro Esportes, Vivo Meditação, Show do Milhão, among others, in collaboration with mobile carriers.
Furthermore, I was part of an innovation cell dedicated to creating conversational flows for bots, expanding my repertoire and advancing technology in conversational interfaces. This experience was pivotal for my professional growth and understanding of the ever-evolving market needs.
My most recent professional experience was at Gipsyy, where I worked for 2 and a half years. Gipsyy is a company in the road transportation sector. During this time, my primary focus was leading the development of the Gipsyy app, from conceptualization to implementation, starting from scratch.
Additionally, I had the opportunity to enhance both the Gipsyy website and the Guanabara website and app, contributing to improving the user experience across all these platforms.
I am excited to share my skills and experience with you. Thank you very much!